Practical 1: Conducting an Interview

Objective: To develop skills in conducting and documenting an interview.

Procedure: Select a local community leader. Prepare 10 open-ended questions. Conduct a 15-minute interview, record responses, and transcribe.

Observations: Interviewee shared insights on community development. Questions on challenges were well-received.

Conclusion: Effective interviews require clear questions and active listening to gather meaningful insights.

Practical 2: Writing a Press Release

Objective: To learn the format and style of a press release.

Observations: Press release followed the 5W1H format (Who, What, When, Where, Why, How). Used concise language.

Conclusion: A well-structured press release effectively communicates key information to media outlets.

Practical 3: Creating a Newsletter

Objective: To design a newsletter for a local organization.

Procedure: Use MS Word to create a 2-page newsletter with articles, images, and a professional layout.

Observations: Included 3 articles and 2 images. Layout was clean and reader-friendly.

Conclusion: Newsletters require balanced content and visuals for effective communication.

Practical 4: Designing a Poster

Objective: To create a visually appealing poster for an event.

Procedure: Use Canva to design a poster with bold text, vibrant colors, and event details.

Observations: Poster used contrasting colors and clear fonts, attracting attention.

Conclusion: Effective posters use visual hierarchy to convey messages quickly.

Practical 5: Preparing a Radio Script

Objective: To write a script for a 5-minute radio segment.

Procedure: Draft a script on a social issue. Include an introduction, discussion, and conclusion.

Observations: Script was conversational, timed at 4:50 minutes.

Conclusion: Radio scripts need clear, engaging language for audience retention.

Practical 6: Producing a Short Video

Objective: To create a 3-minute informational video.

Procedure: Use a smartphone to record a video on environmental awareness. Edit using free software.

Observations: Video included clear visuals and a strong narrative.

Conclusion: Video production requires planning, clear visuals, and concise editing.

Practical 7: Writing a News Report

Objective: To write a news report on a local event.

Procedure: Attend a community event. Write a 300-word report using the inverted pyramid structure.

Observations: Report covered key details first, followed by supporting information.

Conclusion: News reports prioritize clarity and factual accuracy.

Practical 8: Creating a Photo Essay

Objective: To create a photo essay on a social theme.

Procedure: Capture 8-10 photos on local culture. Write captions and arrange in a sequence.

Observations: Photos conveyed a clear narrative with descriptive captions.

Conclusion: Photo essays combine visuals and text to tell compelling stories.

Practical 9: Analyzing a Print Advertisement

Objective: To analyze the elements of a print ad.

Procedure: Select a magazine ad. Analyze its visuals, text, and target audience.

Observations: Ad used bold colors and emotional appeal to target young adults.

Conclusion: Effective ads align visuals and messaging with audience needs.

Practical 10: Conducting a Media Survey

Objective: To survey media consumption habits.

Procedure: Create a questionnaire. Survey 20 people on their media preferences.

Observations: 60% preferred social media, 30% TV, 10% print media.

Conclusion: Surveys reveal trends in media consumption, aiding content planning.

Practical 11: Preparing a Blog Post

Objective: To write a 500-word blog post on a current issue.

Procedure: Research a topic (e.g., digital privacy). Write an engaging post with subheadings.

Observations: Post used clear language and credible sources.

Conclusion: Blogs require engaging content and reader-friendly formatting.

Practical 12: Designing a Social Media Campaign

Objective: To create a social media campaign for a cause.

Procedure: Plan a 5-post campaign on Instagram for environmental awareness.

Observations: Posts used hashtags and engaging visuals, gaining 100 likes.

Conclusion: Social media campaigns need consistent branding and engagement.

Practical 13: Writing a Feature Article

Objective: To write a 600-word feature article.

Procedure: Interview a local artist. Write an article highlighting their journey.

Observations: Article used quotes and vivid descriptions, engaging readers.

Conclusion: Feature articles blend storytelling with factual reporting.

Practical 14: Creating a Storyboard for an Ad

Objective: To create a storyboard for a 30-second ad.

Procedure: Sketch 6 frames for a product ad, including visuals and dialogue.

Observations: Storyboard conveyed a clear message with smooth transitions.

Conclusion: Storyboards guide ad production with visual planning.

Practical 15: Analyzing a TV Commercial

Objective: To analyze a TV commercial’s techniques.

Procedure: Watch a 30-second ad. Note its visuals, music, and audience appeal.

Observations: Ad used upbeat music and relatable characters to target families.

Conclusion: TV commercials rely on emotional and sensory appeal.

Practical 16: Preparing a Media Presentation

Objective: To create a presentation on media trends.

Procedure: Use PowerPoint to create a 10-slide presentation on digital media growth.

Observations: Slides used data, visuals, and concise text.

Conclusion: Effective presentations balance information and visual appeal.